What are the requirements?
There are no pre-requisites or required skills needed for this course
What am I going to get from this course?
What copywriting is and what you need to know to do it effectively
How to gain a thorough understanding of your audience, competition, products, and your brand’s unique voice
Copywriting tactics including structure, persuasion, emotion, power words, clarity, and more
Proven copywriting formulas that remove the guesswork from writing
The differences between B2B and B2C copywriting and how to craft B2B copywriting most effectively
How to write headlines that draw people in and get them moving down the rest of the page
Copywriting tactics for specific types of projects, including landing pages, CTAs, email, social media, videos, and much more
What is the target audience?
Anyone interested in learning the art and science of copywriting
Aspiring copywriters wanting to master their skills
Marketing professionals looking to develop their career
Business owners who want to understand how copywriting can improve their marketing efforts
Freelancers who want to learn how to become an effective copywriter
Entrepreneurs, startups and business people wanting to understand how copywriting can grow their business
Web and graphic designers needing to understand the role or copywriting
Anyone aspiring to reach new customers and improve sales conversionHomepage
7h | Video: AVC (.MP4) 1280×720 30fps | Audio: AAC 44.1KHz 2ch | 7.32 GB
Genre: eLearning | Language: English